Guiding the visual narrative and ensuring a cohesive, impactful aesthetic is where my expertise as an Art Director lies. With a keen eye for detail and a passion for storytelling, I curate and orchestrate visual elements, setting the tone for projects. Whether it's overseeing design teams, setting creative direction, or aligning visuals with brand objectives, my focus is on crafting immersive and compelling visual experiences that resonate with audiences and elevate your brand's essence.
ART DIRECTION
ANYA HINDMARCH — JOHN LEWIS POP UP LONDON
RETAIL CONCEPTS
Working with brands for over ten years on retail concepts I view every new project with the same ethos that consumers now more than ever are seeking a unique shopping experience from brands. With bricks and mortar shopping continuously trending downward year on year, brands are seeking out new ways to draw in new and existing consumers. Working together we can look at the full 360 consumer experience and create spaces that will be synonymous with your brand identity and harvest that deep connection between brand and consumer.
EVENTS
From press days and pop ups to exclusive private dinners and showrooms, I like to curate the perfect atmosphere with immersive and memorable experiences. With a robust background in overseeing creative endeavors, I excel in orchestrating and executing projects seamlessly. From conception to delivery, I navigate the complexities of timelines, resources, and teams, ensuring every aspect aligns with the envisioned outcome. Through meticulous planning, effective communication, and agile problem-solving, I drive projects forward, keeping a keen eye on quality and deadlines. Whether it's a glamorous soirée or an intimate gathering, my focus is on transforming spaces into sophisticated, on-brand, and inviting environments. With an acute understanding of guest experience, I create events that not only leave a lasting impression but also reflect the unique essence of the occasion, fostering an unforgettable experience for attendees.